From the manufacturer's website:
There are several conditions that lead to discomfort "down there" such as diarrhea, hemorrhoids, yeast infections, and dry or chafed skin. There are plenty of medicated ointments and wipes to treat these condition, but Balneol is specially designed to cleanse, soothe, and moisturize this very sensitive area. For more than 30 years, doctors, nurses, surgeons, and gastroenterologists have been recommending Balneol, an over-the-counter perianal cleansing lotion, due to its proven track record of providing real long-lasting relief for an embarrassing but common problem. Balneol is a soothing lotion that cleanses and relives discomfort of the external perianal and vaginal areas.
Warning: For external use only. Caution: In all cases of rectal bleeding, consult a physician promptly. If irritation persists or increases, discontinue use and consult a physician. Keep this and all medications out of the reach of children.
*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.